Ever wonder why we tend to follow the crowd? Why do we often choose to do what others are doing, or buy products that other people have recommended? Why do we behave like sheep? The answer lies in social proof, a powerful psychological phenomenon that shapes our decisions and behaviors. What is social proof? Social […]
Culture
The truth about social media engagement
Does social media engagement really matter? From the beginning of social media (around 1997), post “engagement” has always been promoted as one of its most valuable and defining features. Liking, commenting, following, and sharing were all types of social media interaction considered essential to a company or individual. Even today, social media “success” is typically […]
da Vinci Was a Doodler
Why so few paintings? You’re no doubt familiar with Leonardo da Vinci, the 15th century artist most famous for painting the Mona Lisa and The Last Supper. But maybe you didn’t know that he was also a sculptor, engineer, architect, and inventor. In fact, despite his wizardry with a brush, only 15 paintings have been […]
Smart People
Don’t tell me what to do. “It doesn’t make sense to hire smart people and then tell them what to do. We hire smart people so they can tell US what to do.” — Steve Jobs 1955–2011 Amen. I reckon maybe 20% of big employers get this. The rest insist on second-guessing your every move […]
Inspiration Is For Wimps
No shining moments It’s very trendy nowadays to peddle “inspirational” books and courses about “finding your passion.” And I suppose there’s a certain hopeful charm to the notion that one day your true calling will reveal itself in a single shining moment. I guess it happens to some people, but not many. And certainly not […]
