Website analysis and guidance.
If your website is okay, but you know it could be better, we can take a comprehensive look and recommend changes. Sometimes a new website isn’t necessary, sometimes it is. Either way, you’ll get an unvarnished opinion.
Research. Analysis. Recommendations.
You can’t read the label from inside the jar.
Research
First, we’ll do a thorough technical assessment of your website. This process may also involve poking around into site ownership and registration details. If that makes you squeamish, please let us know before we start.
This stage typically includes:
- Examine site technical details (domain, hosting, CDN, email, etc)
- Map the current site navigation structure
- Analyze internal links
- Explore external links
- Review XML sitemap
- Examine how site is indexed by Google
- Check for broken links
- Check for backlinks
Analysis
We’ll work with you to determine common tasks and scenarios your visitors have in mind when they visit your website. Then we’ll use these tasks and scenarios — or “journeys” — to examine your existing site and record every usability and customer experience issue we encounter.
Some of the tools and procedures we use in this analysis include:
- Google PageSpeed Insights audit
- Content examination
- WAVE Web Accessibility evaluation
- Media management evaluation
- Social media participation
Recommendations
Next, we’ll deliver a report that details guidance and short-term fixes that can be implemented now, within the context of your website’s current design. Additionally, we may highlight long-term issues that can be fixed with a more significant redesign (which we can help you with as well).
The recommendation process usually includes:
- Report in PDF format delivered via email
- Telephone conversation to discuss suggestions
- Options and next steps
Implementation
This step is completely optional. If you’d like, we can work with you to implement the short-term fixes we recommend. Plus we can develop a proposal for a future redesign to address the deeper usability and customer experience issues. The cost of this phase will vary depending on the scope and length of the engagement.
FAQ: Website Review
Q: How much does a website review cost?
A website review starts at $300 and increases with the type, complexity, and size of your website.
Q: Can we apply the review cost to the price of a new website?
Yes. If you’d like to have us build you a new website, the review cost will be deducted from the price.
Q: How long does the review process take?
A website review typically tales 1–2 weeks to complete. Sometimes longer.
Q: Couldn’t we just do this ourselves?
It’s often difficult for a small business owner to objectively analyze their own website. In addition to our extensive expertise, we bring a fresh set of eyes and the kind of unbiased viewpoint you just can’t get from your employees or friends.
Q: How are your reports delivered?
All reports are delivered as digital PDF documents. We’d be happy to review and discuss the documents with you over the phone.
Learn more
For more details and related information, see below.